TikTok has become the treasure trove of viral challenges, food recipes, and beauty products. We can thank the Gen-Z’s for opening our eyes to this whole new world and the many hours spent scrolling through all the beauty videos. This time, we’ve listed down the top 11 viral TikTok beauty products to save you the trouble (and money) of weeding out the good from the bad. Trust us on this one – these are all the must-haves in your beauty arsenal – and also because #TikTokMadeUsBuyIt.
1. SOMEBYMI Bye Bye Blackhead Facial Cleanser
@chl0beary Lifesaver omg #fyp#foryou#blackhead#skincare
♬ Monkeys Spinning Monkeys – Kevin MacLeod & Kevin The Monkey
Starting off this list with a holy grail product for all Korean Skincare lovers – the SOMEBYMI Bye Bye Blackhead Facial Cleanser! This low-pH bubble cleanser uses Green Tea Tox, naturally derived BHA, and a tannin complex to help you tackle those stubborn blackheads and white heads, keeping your pores clean and flawless. The beauty community on TikTok have been raving about this product that proves to work in just 30 Days! If you are looking to revamp your skincare routine for the new year, this is definitely one to try out!
2. Etude House Fixing Tint
@stylekorean_official Swatching the famous MASKPROOF Etude Fixing Tint?❤️ #etude #swatch #liptint #fixingtint #lips #lip #lipswatch #maskproofmakeup
The hunt for mask proof makeup continues in 2022, and may we present to you the Etude House Fixing Tint! This transfer-proof lip tint stays matte, helps to hydrate your lips and it’s comfortably lightweight to wear – it’s no wonder the beauty community on TikTok has this product on their radar!
3. Utena Matomage Hair Styling Stick
@likeskin honestly such a lifesaver for frizzy hair ? #hairtok #hairhacks
To all the pals who are struggling with frizzy hair, the Utena Matomage Hair Styling Stick is here to the rescue. This stick type wax helps with keeping your hair styled and polished all day, containing argan oil, camellia oil, and baobab oil to give your hair enough moisture to combat split ends and breakage as well! Try it out for yourself today to see why there’s just so much hype about this product on TikTok!
4. Essence Lash Princess Mascara
@shopeesg @mikaylanogueira was not joking! ?? #essencemascara is definitely a game changer ? #fyp #foryou #tiktoksg #shopeesghaul #makeup
If you’re taking a break from your eyelash extensions but want to zhuzh up your lashes a bit, this viral #TiktokMadeMeBuyIt Essence Lash Princess Mascara is exactly what you need. This is a budget-friendly must-have for your eye makeup to pop, especially so when the mask still stays up in 2022.
Psstt.. You’ll also want to check out these 9 Best Mascaras for Asian Lashes. We need all the help we can get!
5. Ariana Grande Cloud Eau De Parfum
@perfumejoy What perfume do you want to see in part 13? #perfume #aesthetic #softgirl #arianagrandecloud
Another celebrity-branded beauty product that you wouldn’t want to miss out on would be the Ariana Grande Eau De Parfum. Although you might think that this perfume went viral only because of Ariana Grande’s huge following on social media, we assure you that the virality of this perfume is all thanks to the TikTok beauty community whom have raved about this product since late 2020. This floral fruity gourmand fragrance with a whipped touch of creme de coconut, indulgent praline and exotic, vanilla orchid may just be your go-to scent in 2022! Not forgetting the fact that the beauty community have also dubbed this as a cheaper alternative to the Maison Francis Kurkdjian Paris Baccarat Rouge 540.
6. Caudalie Instant Detox Mask
@rachelocoolmua this is viral for a reason y’all I’m in LOVE.. @Caudalie @sephora #caudalie #caudaliedetox
Another skincare product made it to the list, and another holy-grail for many, the Caudalie Instant Detox Mask! This sulphur-based purifying clay mask helps to thoroughly cleanse your skin, tighten pores and it will be your strongest solider when battling a nasty breakout. This is your sign to jump on the #TikTokMadeMeBuyIt trend and we promise you won’t regret it~
7. Facial Ice Roller
@shopeesg No more #icy fingers ? #tiktoksg #shopeesghaul #iceroller #faceroller
The Facial Ice Roller feels like gimmick, but we (along with a slew of beauty TikTok videos) promise you that it is not! Ice rolling helps to boost blood circulation by bringing blood to the skin surface that will then restore radiance and optimise cell function. It also helps to reduce puffiness and redness on your skin, and we think that it will definitely freshen you up before your day starts~
8. Innisfree Jeju Cherry Blossom Set
@shopeesg Glow as bright as a ? in 3 easy steps with #innisfree #tiktoksg #cherryblossom #skincare #shopeesghaul
If you can’t catch the cherry blossoms this year, let the cherry blossoms come to you this Spring with the Innisfree Jeju Cherry Blossom Set! With it’s packaging as pretty as the Spring season in Korea, this 3-step skincare set containing Jeju cherry leaf extracts promises to help vitalizes dull skin to make it look clear and bright. A product that has both a beautiful packaging that also works well for your skin? No wonder the beauty community on TikTok got all hyped up for this!
9. Flower Knows Little Angel Highlighter Powder
@paradlsefound moon river from the #flowerknows little angel collection! its my new favorite hightlighter i cherish it so much. #makeup
An angel’s work of glowy makeup, the Flower Knows Little Angel Highlighter Powder is yet another highly raved product on TikTok. There are seven types of colours available such as “Love & Death”, and “Moon River” – there’s surely something that suits you. If you looking to achieve the “No Makeup” makeup look, the colour “Paradise Lost” is definitely suitable for you! The fine-powder silver champagne colour brightens your skin easily and gives you a natural appearance of radiant skin.
This is definitely your sign for glowing transformation to create mesmerising looks with this powder. Together with its sparkly glitters, you’re bound to be the centre of attention!
10. Paula’s Choice 2% BHA Liquid Exfoliant
@emobintan documented using the paula’s choice 2% BHA liquid exfoliant for 2 weeks.
Named as Paula Choice’s #1 product worldwide, this product is famous even without being on TikTok. The Skin Perfecting 2% BHA Liquid Exfoliator is a gentle leave-on exfoliant with salicylic acid that quickly unclogs pores, smooths wrinkles, brightens, and evens out skin tone. Best part? This exfoliant has an optimal pH range of 3.2–3.8, making it suitable for all skin types.
11. Revlon Oil Control Face Roller
@lisaramoss If your face gets oily you need this!! No filter so you can see how good it is. Revlon Oil-Absorbing Roller ? #oilyskin #beautyhack #makeuphack #Mua
Have oily skin? Then chances are that oil-blotting sheets are your best friend. But we all know that these disposable papers are a hassle. This is probably why Revlon’s Oil Absorbing Volanic Roller sold out immediately after it went viral on TikTok. Now you can combat shine with ease thanks to this oil-absorbing face roller made from real volcanic stone. Just pop the cap and this compact shine buster is ready to roll, for on-the-go touch-ups, anytime, anywhere. Best of all? It’s reusable!
Go on, check out these viral TikTok beauty products!
Don’t forget to check out the CNY Early Bird Beauty Sale happening from 11-12 Jan for the best deals on all your favourite beauty brands and viral TikTok beauty products. Let us know which products you’ve tried and are they worth the hype in the comments below!
Want to watch us try viral products? Follow us on TikTok now to be entertained. If you’re already on TikTok, you can share your #ShopeeSGHauls with us too, and we might just do a duet with you!
This article was updated on 10-01-2022. Additional research done by Kelsea Koh.
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