While there’s no need for an introduction to Korean beauty brands, are you as well informed when it comes to the Korean fashion department? To give you a 101 crash course, we’ve compiled a list of the latest Korean bag brands well-loved in South Korea. Whether you’re into the casual, elegant or androgynous style, we’ve got you covered with the trendiest designs this season!
Founded by the Creative Director of world famous K-Pop groups TVXQ and Twice, MARHEN.J bags is one of the hottest Korean bag brands in Singapore right now! Hitting the sweet spot between minimalistic and chic, it’s no wonder many K-Pop artists, such as SNSD’s SooYoung, have been sporting MARHEN.J bags as a staple fashion accessory.
If you’re looking for a bag with a minimalistic yet versatile design, you won’t go wrong with the iconic MARHEN.J Roy bag (available on marhen.j_official). It can be paired easily with both casual and formal outfits, making it the perfect bag for the 21st century fashionista. The bag’s ergonomic design boasts practical storage compartments for your 15-inch laptop, A4 documents, water bottle, umbrella and more. On top of that, this canvas bag is waterproof and stain-resistant too. Don’t forget to check out other popular designs such as MARHEN.J Ricky Mini black bag and the latest MARHEN.J Sunny bag (both available on marhen.j_official)!
RAWROW is a unisex fashion brand catering to modern individuals who prioritise practicality over aesthetics. Having said that, customers from all over the world – Germany, Japan and Singapore included – adore the unpretentious and thoughtful designs of RAWROW’s bags.
If you’re on the lookout for a backpack replacement, the RAWROW Square 2WAY Original Bag 114Corduna 15 Mustard (available on NOTAG) is a great option. While mustard may not be your first choice when choosing a bag, this shade of yellow is easy to wear and match. Additionally, the bag is built to last as it’s made out of vegetable leather and Cordura. Cordura is 10 times stronger than cotton and three times more durable than polyester. It’s also designed with many useful compartments for your 15-inch laptop, bottle and even smaller pockets for your mobile and gadgets.
3. Alice Martha
If you haven’t noticed, Korea’s latest fashion trend is all about going back to the basics with clean lines and attractive solid colours. Still rocking bold and loud prints? Maybe it’s time to switch things up by getting your very own Alice Martha bag! As seen on K-Pop idols such as Sista’s Bora, Alice Martha is one of the most well-known Korean bag brands for ladies.
The Alice Martha Rosie shoulder bag (available on alicemartha.sg) is one of the brand’s best sellers and it’s easy to see why. Designed with an overlaying flap across the opening, the Rosie shoulder bag is simple yet functional. Unbuckling the magnetic clasp reveals a roomy main compartment that will fit daily essentials such as makeup and a water bottle. You can wear the bag in two different ways — as a shoulder bag or a crossbody bag to complement your outfit. With a reasonable price tag, we think Alice Martha is an absolute steal for girls on a budget!
Fancy something with a little more oomph? Then you’ve got to check out Korea’s latest designer brand, UnionObjet. As one of the most swaggy Korean bag brands in town, UnionObjet bags are a hit among the younger crowd. Their popularity can be widely attributed to the K-Pop boy band, EXO, whose members are often decked out in UnionObjet.
If you’re a fan of EXO, you’ve got to get your hands on the BornChamps X UnionObjet Tape Mesh Pocket Blue Backpack (available on NOTAG) as seen on EXO’s Chen. Shine like your favourite idol with this electric blue backpack that features matching logo belts. Meanwhile, the UnionObjet X DayLife White Waist Bag (available on NOTAG) is an ‘It’ item for every skater boy (and girl). Wear it like a fanny pack or sling it across your chest, this is the only bag you need to achieve the coolest street fashion!
Browsing through Fibreno’s bag collection is a visual feast — think bags of every hue found in a gumball machine! Founded in 2013, the brand strives to inject every product with vivid colours while keeping to a minimalistic theme. This provides consumers with the freedom to accessorise their bags with scarves and trinkets to create their own style.
For those new to the brand, we highly recommend the classic Fibreno Piccolina bag (available on NOTAG). There’s something about this smooth and creaseless bag that makes it hard for us to peel our eyes away. With an elegant and boxy design, the Piccolina bag is the ONLY office bag you need. Whether it’s for your documents, files or laptop, this bag can handle it all.
6. Entre Rêves
The cool peeps at Entre Rêves aren’t afraid to go loud with their wild and unconventional designs. From neon hues, sequins and holographic patterns, their backpacks are nothing short of fabulous. Moreover, all Entre Rêves bags are custom-designed and handmade to perfection for the girl who’s looking to stand out!
Dare to make an impression with the leopard-printed Entre Rêves Never Simple Leopard Backpack (available on NOTAG)! It features an eye-catching PVC holographic front compartment that can hold your valuables for easy access. The highlight of the bag lies in the details, such as the hot pink carabiner and metal chain lunar trinket dangling by the front zipper. Other irresistible designs include the Entre Rêves Guilty Pleasure Backpack in duo-chrome turquoise and the Entre Rêves Rose Campbell Backpack (both available on NOTAG) with mesmerising blush sequins.
It’s nearly impossible to browse through Bubilian bags without buying anything. As one of the latest up and coming Korean bag brands, Bubilian is a unisex street fashion brand that caters to a wide spectrum of styles. Whether it’s a spacious and sturdy rucksack to hold all your travel accessories or a cute and cheerful backpack for school days, Bubilian has got you covered!
If you’re looking for a bag jam-packed with utility, you’ve come to the right place. The Bubilian 3way Cordura Backpack (available on From Seoul) is a backpack and luggage rolled into one. The bag opens up like a suitcase, revealing an incredibly spacious main compartment enough to pack for a short trip. Moreover, there are two huge easy-to-reach front compartments and a laptop holder at the back — talk about maximising space and storage!
8. Find Kapoor
We’ve got to admit, Find Kapoor is one of the Korean bag brands with the best designs. In fact, their products look more like a work of art than an accessory. Find Kapoor prides itself in marrying both classic and trendy elements to create original designs that appeal to everyone. Experimenting with colours and patterns, Find Kapoor’s bags are unconventional works of art for the modern woman.
If we absolutely had to choose a favourite, it’ll be the Find Kapoor Pingo 20 Basic Line Set Pink Bag (available on koollookstore.sg). Sporting a charming shade of pink that flatters any outfit, what truly makes this bucket bag special is its straps. The bag comes with a pinkish faux snakeskin sling and a rugged metal-studded wristlet strap. A simple switch of the straps changes the entire style of the bag, making this a versatile piece to invest in!
K-beauty fans would have heard of Marymond, a fashion and lifestyle brand that collaborated with A’pieu to produce several hit beauty items like the A’pieu X Marymond Pastel Blusher (available on DAEBAK100). Other than makeup, the brand also creates its own line of bags that feature their iconic floral designs.
The Marymond Dianthus Violet Tote Bag (available on MARYMOND) may not be as fanciful as the other bags featured in this article, but it’s one of the most highly sought after canvas tote bag in South Korea. It features lovely Dianthus flowers and is a great bag for a fun date with your partner. For other designs, check out the Marymond Magnolia Brown Backpack (available on MARYMOND) that’s ideal for school!
We hope you now have a better idea of the hottest Korean bag brands worth paying attention to. Ride the Korean wave while staying at home and seize this chance to check out other trending products such as the best Korean lip tints or spice up your meals at home with K-Drama inspired recipes. Who says you can’t dress up this stay home period? Slay those virtual meetings in these fashionable yet cosy items from our Circuit Breaker outfit collection!
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